Community Investment

Powerful Giving

Powerful Giving

Birdies for Kids

AltaLink has been the presenting partner of the Shaw Charity Classic’s Birdies for Kids program since 2015. Funds raised help support more than 200 youth-based charities across Alberta. To date, the annual Shaw Charity Classic has raised over $61 million for kids and youth-based charities in Alberta.

Alberta 4-H

Partnering with Alberta 4-H gives AltaLink the opportunity to support rural Alberta, the area in which a large part of our operations take place. We find tremendous value in being able to give back to the communities in which we work.

AltaLink has been a sponsor of Alberta 4-H since 2005. Currently, AltaLink is a Legacy Builder sponsor and is the title sponsor of all regional, district, and provincial communications and public speaking programs.

United Way Powerful Giving campaign

AltaLink’s annual Powerful Giving campaign supports United Way agencies and other registered charities across Alberta. AltaLink has been holding this annual campaign since 2002 and is proud to have raised more than $8.5 million to support the communities where we live and operate.

AltaLink's Powerful Giving campaign is held annually in the fall with the goal of helping employees make an informed decision about donating to the United Way or a registered charity of their choice. Thanks to the generous spirit of our employees the campaign is always a huge success. In 2020, our employees, contractors, and retirees raised funds that when combined with AltaLink’s donation results in a total donation of $1,001,124. 

Part of the campaign also involves employees coming together to learn about the struggles of Albertans in need. In the past we have organized awareness activities, including volunteering at the Calgary Drop-in Centre, participating in a poverty simulation event hosted by United Way and inviting various inspirational speakers to discuss the hard-hitting reality of poverty in Alberta. 

The United Way of Calgary and Area selected AltaLink as the recipient of the 2020 President’s Award as part of its annual Community Impact Awards. The President’s Award honours exceptional contribution to the United Way and the local community. You can learn more about the President's Award and our 2020 Powerful Giving campaign here. 

We couldn’t be prouder of the generous spirit of our employees and the difference their contributions make in Alberta’s communities. 

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